Home › Blog › Health Insurance for Small Business Owners in North Carolina: Solo to 20 Employees

Health Insurance for Small Business Owners in North Carolina: Solo to 20 Employees

By Martin Elefant · Licensed insurance agent · Updated October 2026 · 5 min read

The right answer changes with headcount. Here's the path for North Carolina business owners.

Just you (and family)

You're an individual buyer. Subsidy-eligible after deductions → HealthCare.gov. Above the line and healthy → private shared-network PPO on Cigna, Aetna and PHCS PPO. Deduct premiums above the line. North Carolina has a flat state income tax, so the self-employed premium deduction helps at both the federal and state level.

Two lives — you plus one

A spouse on payroll, a partner, or one W-2 employee opens the small-group market, which is guaranteed-issue with employer-style networks. For two healthy people it's often close to two private plans; for two people where one has a condition, it's frequently the best answer.

3–20 employees

Level-funded and traditional small-group plans. Employer contribution is tax-deductible to the business, and offering coverage is a hiring advantage in Charlotte's labor market. Under 50 employees there's no mandate to offer it — it's a choice.

Mixed 1099 and W-2 teams

Common in North Carolina: a couple of W-2 staff and a bench of 1099 contractors. The W-2s go on a group plan; the contractors each buy individually, and we can set them all up through the same office so nobody falls through.

Medicaid expansion in late 2023 moved hundreds of thousands of lower-income North Carolinians onto Medicaid — which means the people still shopping are mostly above the subsidy range.

Check your options — tell us your headcount and we'll map the path.

ME
Martin Elefant
Licensed insurance agent · NPN 20765405 · Lyons Life LLC · North Carolina Private Health

See your real options

Both markets, one call. Or call (561) 363-7776.

Check My Options →
Check My Options →